Cerebra Reviews Learning

Survey & Review Monitoring

Know which customer sentiment trends are having the biggest impact on your bottom line

DID YOU KNOW ?
90% of shoppers who recalled reading online reviews claimed that positive online reviews influenced their buying decisions, while 86% said their buying decisions were influenced by negative online reviews.
Source:
Increase on-site positive reviews by 2%
Increase average basket size by 7%
Reduce cart abandonment resulting from negative reviews
See some examples:
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Insights feed
See more example insights

35% of customers are inquiring via your support channel if new color combinations will be produced for your low top sneakers

Monthly
Recommended action:

Customers are 10% more likely to recommend Specialized brand helmets than any other brand of helmet you offer. Consider encouraging reviews to increase sales by 6% over last month

Monthly
Recommended action:

Customers mention the fit not being true to size in 40% of reviews for your women’s trench-coats.

Monthly
Recommended action:

Negative online sentiment about your returns policy is up 3% since last month, corresponding with a decrease in likelihood to ‘purchase again’ in survey reviews. This could have an impact of $96,000 of lost revenue in the next month.

Monthly
Recommended action:

Positive reviews on men’s joggers are up 5% from last month, coinciding with $12,000 in additional sales this month.

Monthly
Recommended action:

Discover this package

Every aspect of your business impacts how customers talk about your products: from the raw materials your products are made of, to the post-sale support you provide. Cerebra can ingest any open-ended text to quickly highlight trends that impact not just your online reputation, but your bottom line as well. Cerebra is able to combine this data with any other enterprise data you choose, therefore giving you immediately actionable insights that can be applied across any part of your business, or any segment of your customer base.

Pinpoint issues
What is the source of a negative review? Is an issue due to material, or customer experience?
Aggregate trends
What’s really resonating with customers across review platforms? How can you capitalize off these trends?
Minimize damage
What’s the best way to solve an image? How can you rapidly address issues?
Understand your ROI
What’s the financial impact of solving customer review issues? What are the areas of greatest need?
Earn loyalty
How can you encourage new reviews from loyal customers? How can you drive repeat engagement from satisfied customers?
Get Better and Better
What are the most effective ways to interpret and improve upon your customer surveys and reviews to install lasting, positive change?

Buying Assist in action

Top companies use Cerebra Buying Assist to ride the right trends
and always be on target with their buying & merchandising,

Separated they live in Bookmarksgrove right at the coast of the Semantics, a large language ocean. A small river named Duden flows by their place and supplies it with the necessary regelialia.
Sarah Smith
Lead Merchandiser, Vakko
Separated they live in Bookmarksgrove right at the coast of the Semantics, a large language ocean. A small river named Duden flows by their place and supplies it with the necessary regelialia.
Craig Sams
Lead Developer, Flowbase
Separated they live in Bookmarksgrove right at the coast of the Semantics, a large language ocean. A small river named Duden flows by their place and supplies it with the necessary regelialia.
Simon Lee
Lead Developer, Flowbase

A 3-step program to get ahead in your decision making

We help complex organizations introduce, adopt, and foster evidence-based decision making processes. Unlike a traditional consulting firm, we introduce data-based decision making via three fronts:

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Truly actionnable insights

What is the source of a negative review? Is an issue due to material, or customer experience?

ERP Sales Data (in-store and online)
ERP Product Data
ERP Inventory Data

Perfectly integrated with your data stream

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Actions & workflows

Explore with us

The Cerebra team shares insights and stories

Our most common asked questions.

How do I get started ?

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Do you connect with our workflows ?

One day, after a troubling visit from the giant Catherine Clifford, Chloe leaves her house and sets out in search of three cosy sausages.

Can you adapt to our needs ?

One day, after a troubling visit from the giant Catherine Clifford, Chloe leaves her house and sets out in search of three cosy sausages.

Do I need a data science team ?

One day, after a troubling visit from the giant Catherine Clifford, Chloe leaves her house and sets out in search of three cosy sausages.

Search for insights
Insights feed

35% of customers are inquiring via your support channel if new color combinations will be produced for your low top sneakers

Monthly
Recommended action:

Customers are 10% more likely to recommend Specialized brand helmets than any other brand of helmet you offer. Consider encouraging reviews to increase sales by 6% over last month

Monthly
Recommended action:

Customers mention the fit not being true to size in 40% of reviews for your women’s trench-coats.

Monthly
Recommended action:

Negative online sentiment about your returns policy is up 3% since last month, corresponding with a decrease in likelihood to ‘purchase again’ in survey reviews. This could have an impact of $96,000 of lost revenue in the next month.

Monthly
Recommended action:

Positive reviews on men’s joggers are up 5% from last month, coinciding with $12,000 in additional sales this month.

Monthly
Recommended action: